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Rous County Council branding

Rous County Council branding

Rous County Council is a merger of Rous Water, Richmond River County Council and Far North Coast Weeds and sought the services of Molto Creative to develop a new logo and supporting branding elements.


 

Queensland State Archives – ‘On the home front’ exhibition

Queensland State Archives – ‘On the home front’ exhibition

This exhibition ‘On the home front’ was officially opened today and highlights some of the records in Queensland State Archives’ collection which document life on the home front in Queensland during the First World War such as the treatment of ‘enemy aliens’ – principally Germans and the issue of military conscription. Did you know that each time a referendum was held, the majority of the Australian public voted against military conscription. Conscription divided the nation along both political and religious lines.

Twelve boards were created, printed and mounted onto PVC along with one large introduction panel.


 

New website

New website

This website was designed for Kendall Atkinson – a real estate agent for The Professionals Ballina | Lennox Head. It was created using the WordPress platform which enables him to edit content and upload recent sales and information for visitors interested in real estate within the local area. A profile video was also added which was uploaded to YouTube and linked to the site. You can view the site here.


 

The difference between CMYK and PMS colours

CMYK and Pantone are two different colour systems to describe the printing process of your finalised artwork. CMYK or ‘four colour process’ printing has become the norm of late as consumables, idle machinery and the dominance of internet mediums force costs down. To simplify CMYK printing, think of the cartridges that go in your office or home laser printer – there’s likely a yellow one, a red, a blue and a black that combine to provide a full colour range. In the crudest sense, that’s CMYK – Cyan, Magenta, Yellow and Black.

A Pantone colour, on the other hand, is a specific colour that has its own ink well. It’s an industry-standard colour system and when printed professionally should always look the same.

Pantone is reliable but adds expense. Considering that most mediums used today are printed in full colour, it almost makes Pantone printing obsolete. But if you’re a stickler for colour and want the exact shade, it’s the only way to go. If this is the case, you will need to choose your colour from a special Pantone Colour book.

CMYK on the other hand allows for all forms of full colour printing, including popular short, digital print runs. However, these representations of colour can vary because of ink type, the type of printer used and paper quality. Magazines and newspapers are generally printed in CMYK.